The PPA Marketing Charter

1. Insight into magazine effectiveness and its relevance to clients' businesses and agency thinking
2.  The easiest possible access to the most relevant information about magazines
3. A more knowledgeable sales force, providing better service
4. A continuous, consultative and constructive dialogue between the consumer magazine sector and its partners
   
   For an overview of why PPA Marketing was established plus its goals and initiatives, please click on the brochure cover below.