Training and workshops

PPA Marketing offers a range of training sessions and workshops for agency planners and clients to discuss current planning practices in magazines.

Planning magazines - free agency training

A half-day interactive session intended for agency planners (strategic and implementational) to explore alternative ways of planning advertising in magazines.

Over 60 planners have particpated in these debates since their launch in late 2007. Click here to see a selection of their testamonials.

The session covers:

• Magazines as part of a mixed media plan
• Use of time-planning software

Discover the branding power of magazines - free client workshops

Designed specifically for advertisers, PPA Marketing's free client workshops show how magazines can play an essential part in maximizing ROI for your brands.

These invaluable half-day sessions have been created for marketing and/or product managers and focus on:

• New research in magazine planning
• Engagement: trust, relevance and control mean that magazines are the medium of engaged reach
• Creativity: using magazines in a creative way to get results

Agency planning teams are also welcome to attend these sessions.

For further details about our training sessions and workshops, or to arrange a one-to-one discussion about planning advertising in magazines, contact Colin Robinson (Planning Director) on 020 7400 7563 or email Colin.Robinson@ppa.co.uk