
The Knowledge audit, now in its fifth year, takes place annually to assess the generic magazine and media knowledge of the industry.
All Knowledge audits have now been completed and submitted back to PPA. The NOAH award winner will be announced in Feb 2009 at PPA Marketing's Sales Conference.
Media owner sales teams complete the audit with the aim of identifying the training and development needs within their business. The audit also aims to expand knowledge of the magazine industry, further promoting it to agencies and clients.
The participant with the highest overall score wins the NOAH award, which is presented at the PPA Marketing sales conference. The 2007 winners won return tickets to New York!
View previous NOAH award winners
In 2008, PPA Marketing released an online Knowledge audit revision guide to assist participants with preparing for the audit.
Go to the Knowledge audit revision guide
Each year, following the Knowledge audit, PPA Marketing run a course called Know Your Medium, aimed at bridging the gaps in knowledge found within the Knowledge audit.
Go to the Know Your Medium course page